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Posts from August 2012

August 20, 2012

The Future of Engagement? Disengagement

This tiggerish little piece published in today's MediaTel's Newsline begins to explore the impact of M2M (Machine-to-Machine) on consumer engagement and loyalty.

Posted at 04:26 PM in Behind the line, Big Strategy, Brands and advertising, Business process, Customer experience, Meaning, trust and value, Mobile, New technology | | Comments (0) | TrackBack (0)